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A to Z of Knowledge
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Welcome to our Knowledge Hub. Here you'll find industry news, interviews, thought leadership articles, guides and tips on B2B marketing.
Jessica Phillips
Oct 23, 2024
Hot tips for tech vendors to land media coverage in APAC
Learn why cultivating media relationships is essential, and how tech vendors can land consistent coverage.
Jessica Phillips
Sep 16, 2024
The Stack’s Ed Targett shares top tech PR tips
In a conversation at King's Cross, Azadeh Williams and The Stack Founder Ed Targett discuss the upcoming year in tech news.
Jessica Phillips
Jun 13, 2024
Breaking ground: Challenges of tech businesses entering the APAC market
AZK Media managing director Azadeh Williams quizzes prominent local tech-industry leaders about their approach to cracking the APAC.
Jessica Phillips
Jun 3, 2024
Top journalists reveal why tech companies need PR
AZK Media's Azadeh Williams asked some of Australia’s best tech journalists for their exclusive insights on the importance of PR.
Jessica Phillips
Jun 3, 2024
What should tech companies look for in a PR agency?
AZK Media interviews journalists about what tech companies should look for in PR agencies.
AZK Media
Jun 3, 2024
AZK Media launches ‘Customer Catalyst’ as demand for video content grows
AZK Media has launched a pure play video-content business called 'Customer Catalyst'.
Jessica Phillips
Apr 26, 2024
Why public relations is critical for business success
AZK Media interviewed our happy technology clients about why they believe PR is fundamental to their business success.
Jessica Phillips
Apr 26, 2024
AdTech trends: Bonzai’s Harley Ramien reveals the power of innovation
This 'AZK Meets’ episode features Bonzai Director, Asia Pacific, Harley Ramien on key trends in adtech.
Julie Cooper
Dec 7, 2023
Martech in APAC: Satya Upadhyaya reveals business growth tips
Learn strategic essentials all companies eyeing APAC expansion must know and common mishaps to avoid.
Julie Cooper
Jan 25, 2023
Amperity CRO reveals top tips to grow your technology company globally
Expanding into a new region like APAC is exciting for global tech vendors. The area is ripe with opportunity, sparking some to call it...
AZK Media
Aug 2, 2022
Martech Podcast: Experts reveal how to grow your martech and adtech company in new regions
Azadeh Williams from AZK Media recently sat down with Ben Shapiro, host of the Martech Podcast, to discuss how to grow martech companies.
AZK Media
May 16, 2022
Featured in Forbes: Expert tips on 'visual marketing'
Visual search is growing in popularity every day. Here are a f key tips for ensuring website images and videos are easily searchable
AZK Media
Apr 6, 2022
Lead generation: is there an easier way?
Every B2B sales leader at one point in time has uttered those four magic words: where are the leads? And yet despite the technology,...
AZK Media
Feb 24, 2022
Why B2B marketing should no longer be ‘buttoned up and boring’
For far too long, business-to-business (B2B) marketing has been considered the ‘dull cousin’ of the vibrantly creative...
AZK Media
Dec 6, 2021
Featured in Marketing Mag: B2B marketing tactics to avoid
Since COVID-19, we’ve seen a wave of marketing redundancies, marketing budgets being slashed and the onset of ‘panic marketing’, with...
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